About Me:
I'm a marketer with expertise in marketing operations, strategy, data analytics, and project management. With 10 years of experience in Marketing specifically Marketing Automation/Email Marketing, I've developed a deep understanding of marketing best practices and how to leverage data to create targeted and personalized customer experiences.
In my current role at Elastic, I create programs and improve the customer experience through personalization, optimizing marketing campaigns & nurtures, and creating processes for email governance & segmentations.
I'm also skilled in email design, developing PLG messages to improve product usage & adoption, and increase conversion of product trials. I create visually appealing templates and highly engaging email campaigns using HTML and CSS.
Furthermore, I have experience with other channels such as optimizing YouTube to increase KPIs of the channel in a cross-functional style.
If you're looking for a marketer who can streamline processes, improve efficiencies, and drive meaningful results through automation, let's connect!
When I'm not working, you can find me mountain biking, fly-fishing, camping, or hanging out with my wife and our border collie/blue heeler mix dog, Waylon.
Marketing Applications:
Marketo (certified)
Adwords
Selligent
Salesforce
WordPress
AEM
Adobe Analytics
Simple Texting
Web Engage
Sparkpost
Sendgrid
Movable Ink
TubeBuddy
Zapier
Jeto
Design Applications:
Photoshop
Illustrator
Dreamweaver
Premier Pro
InDesign
After Effects
Hobbies & Interests:
Fly-Fishing
Snowboarding
Mountain Biking
Digital Photography
Traveling
Bikepacking
Camping
Hunting
Overlanding
Drinking Coffee & Craft Beer